The SeoMap blog.
Notes on local SEO, geo-grid tracking and Google Maps visibility — written for people who run the scans, not just read the reports.
- December 16, 2026
What AI Insights and Review Sentiment Add
One AI feature writes a plain-language paragraph from a scan's own numbers. Another reads real Google reviews for sentiment. Here's the line between them.
Read article → - December 2, 2026
The SeoMap REST API for Agencies and Developers
Read-only access to your projects, scans and grid points over HTTP, authenticated with a self-managed key — built for Zapier/n8n/Make and custom dashboards.
Read article → - November 18, 2026
Recurring Scans for Hands-Off Campaign Tracking
Weekly or monthly scans now run themselves per project and keyword, using the same credit checks as a manual scan — paused with a reason, not failed silently.
Read article → - November 4, 2026
The State of AI Search and Local Visibility
AI answers are changing search's front end faster than the data underneath. What that means for a Maps ranking — and what SeoMap does and doesn't measure.
Read article → - October 21, 2026
Turning a Geo-Grid Scan Into an Action Plan
A finished scan is a grid of colored dots, not yet a decision. How to read the pattern, find the cause, and turn it into a plan you can prove worked.
Read article → - October 7, 2026
Local SEO Pricing: Credits vs Opaque Packages
"1 credit = 1 grid point" is either true or it isn't. A pricing model checked in one sentence beats one that needs a spreadsheet to understand.
Read article → - September 23, 2026
How Sales Teams Use a Red Heatmap to Open Doors
Sales teams don't need to be SEO experts to use a heatmap as a door opener — the colors explain it. How a scan fits into outbound and a first call.
Read article → - September 9, 2026
Why Local Rank Tracking Tools Disagree
Two trackers checking the same business on the same day return different numbers — grid shape, device, matching and 'not found' counting differ by tool.
Read article → - August 26, 2026
Google Maps Ranking Factors That Matter
Most ranking checklists cover relevance and prominence but skip distance — the one factor no listing edit can fix. What drives a Google Maps position.
Read article → - August 12, 2026
Multi-Location Local SEO at Scale
Tracking one location is a rankings question. Tracking twenty is an operations question. Here's what actually changes in between.
Read article → - July 29, 2026
How to Prove Local SEO Results to a Skeptic
"Your rankings improved" is a claim. A before/after scan comparison, built so it can't quietly overstate what happened, is evidence. Here's the difference.
Read article → - July 15, 2026
Running Your First Geo-Grid Scan: A Guide
From linking a business to watching the map fill in live — exactly what happens during a first SeoMap scan, in order, with nothing skipped.
Read article → - July 1, 2026
How Agencies Use Heatmaps to Win Clients
A spreadsheet of rank numbers rarely closes a deal. A red-and-green map of a prospect's area usually does. How agencies use heatmaps to win clients.
Read article → - June 17, 2026
The Hidden Cost of 'Not Found': ATRP vs ARP
A great average rank can hide a business invisible across a third of its service area. ATRP, the average that counts 'not found' too, matters more.
Read article → - June 3, 2026
Why Your Google Ranking Isn't One Number
A single rank check can't tell you where a business is actually visible. Here's why local rankings are geography, not a number — and what to measure instead.
Read article →